Copy that

Copywriter. Success Storyteller. Brand strategist.

My name is Marie-Laure Koné and for the past 20 years I have created all types of content — ad copy, website copy, articles, eBooks, corporate and marketing video scripts, case studies, press materials, and more — quickly and professionally. Your requirements are important, and all content is done with strategy in mind. Did I mention I do editing and translating (adaptation) as well?

I’ve produced ad copy and other content for international (Europe, Africa) clients including Orange, M&C Saatchi, and Heineken. I’ve also trained copywriters with one goal in mind, create market value for clients in technology, retail, consumer goods, entertainment, and new media topics.

Whether it’s copy for an ad campaign or an article for a website or magazine, strategy is important and always considered. Powerful writing is engaging and effective.

Whatever form your content takes, it should meet your company goals. Please take a look at my resume and portfolio and get in touch to discuss your content needs.

About me imageAbout me image
96%

Average Client Review

81%

Returning Customers

76%

Projects Capacity

Career
2016-2022 : Chief Creative & Strategic Officer 6ème Sens Africa M&C Saatchi Affiliates / Vivendi-Orange Bank-Heineken-Togo Oil Company-Unilever France-British American Tobacco
2009-2016 : Creative Manager France Lands' End / Social Media- Team Creative training- Creative Copy-Catalogs and Newsletters
2005-2009 : Freelance Senior Copywriter / Royal Air Mali-Orange-Presidential Campaigns for Mali, Ivory Coast-Senegal-Niger-BNETD-UNICEF-NEPAD-Barbados Tourism Ministry-Range Rover
2001-2005 : Copywriter Voodo Communication / Orange-British American Tobacco- Nestle
2000-2001 : Copywriter Mac Cann Ericsson Africa / Nestle-Air France
1999-2000 : Copywriter Ogilvy & Mathers / Nestle


Training :
2000-2001 : ISTC (Institute of Science and Communication Techniques)
1998-2000 : University of Nice Sofia-Antipolis

Awards :
2002 : World Advertising Golden Award in Beyrouth 2002 for Orange "The future is bright"
2002 : World Advertising Silver Award in Beyrouth for Nestle "The Polo candy hole"

Languages
English fluent
French fluent
German fluent